Munich, 30 November 2021 – The White Label Alliance (WLA) has seen a steady increase in members since its founding in March 2021, including new partners Modena, AdvanIDe, PAX Technology, and WizarPOS.

Founded by Giesecke+Devrient (G+D), IDEMIA, and NXP® Semiconductors in March 2021, the WLA aims to provide independent payment solutions for national and private-label payment brands. To this end, the WLA is establishing an open technology standard leveraging EMV for contact and contactless card and mobile device payments. In addition to payment sovereignty, the white-label approach offers domestic and private label schemes advantages such as interoperability, cost efficiency, and an essential technology brick for customized payment systems.

The alliance now welcomes Modena, a payment solution provider, AdvanIDe, a provider of semiconductors and contactless inlays for payment cards, and POS (point of sale) manufacturers PAX Technology and WizarPOS as new members. As each member has a different background in the payment sector, including POS services and solution providers, their participation highlights the growing importance of self-managed payment systems worldwide.

The WLA organization invites new members from all industries, such as service providers, system integrators, manufacturers of payment cards, chips, terminals, and applications, or financial institutions. As a member-driven organization, the WLA offers different levels of membership tailored for individual needs. The WLA invites all stakeholders to join in its effort to transform white-label payments to ensure widespread adoption of operator-run white-label payment systems as well as jointly driving the evolution of the standard.

“We are thrilled by the success of the recently launched initiative. Growing our member base is confirmation for us that we have struck a chord with our white label contactless payment standard, answering genuine needs for independence in the industry”

“We expect the alliance to become increasingly attractive to other companies and organizations as global demand for open, independent payment standards continue to grow.”

WLA President Jacques Doucerain

About WLA

Headquartered in Munich, the White Label Alliance (WLA) is a member-driven organization committed to extensive adoption of independent payment solutions for smart card and digital firms based on WLA payment standards that enable ready-to-deploy and interoperable payment solutions.

Munich, 30 November 2021 – The White Label Alliance (WLA) has seen a steady increase in members since its founding in March 2021, including new partners Modena, AdvanIDe, PAX Technology, and WizarPOS.

Published : 30 November 2021

AdvanIDe – Advanced ID Electronics is one of the leading semiconductor
providers, focused on components for RFID transponders, chip cards and RFID readers and terminals.

NXP Semiconductors N.V. (NASDAQ: NXPI) enables secure connections for a smarter world, advancing solutions that make lives easier, better, and safer. As the world leader in secure connectivity solutions for embedded applications.

(a WiseGroup company) is a global solution provider that has been providing innovative solutions to banks, financial institutions, and payment processors worldwide.

PAX Technology is the world’s leading innovative electronic payment terminal solutions provider, supplying a wide portfolio of superior quality payment devices to businesses worldwide.

Founded in 2012 with innate Android DNA to enable smart payments, WizarPOS has committed to ready-to-use one-stop solutions accessible and upgradable anytime, anywhere, in comparison with closed-looped.

As leader in identity technologies, IDEMIA is on a mission to unlock the world and make it safer. Backed by cutting-edge R&D, IDEMIA provides unique technologies, underpinned by long-standing expertise in biometrics, cryptography, data analytics, systems and smart devices.

Infineon Technologies AG is a world leader in semiconductor solutions that make life easier, safer and greener. Microelectronics from Infineon are the key to a better future. In the 2020 fiscal year (ending 30 September).

Giesecke+Devrient (G+D) is a global security technology group headquartered in Munich. As partner to organizations with highest demands, G+D engineers trust and secures essential values with its solutions.

Many regions, countries, central banks or even private companies currently consider the introduction of a new payment system or the upgrade of an existing one. WLA’s approach to this challenging endeavor is implementing a standard based and independent technological certification and framework.

In this 1 hour webinar you will get the chance to meet the founders of WLA, get familiar with the organization and get an introduction to the technology we offer.

Contact us for receiving the webinar presentation.

Many regions, countries, central banks or even private companies currently consider the introduction of a new payment system or the upgrade of an existing one. WLA’s approach to this challenging endeavor is implementing a standard based and independent technological certification and framework.

Published : 18 March 2021